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    Submit Brief

      Building a community around your brand

      Price: £395 per person
      Length: 4 hours

      Building an online community pays, but it doesn’t happen overnight.

      Which is why, in this workshop, we’ll set out how put a plan in place – and how to use it to build a following around your brand.

      We’ll cover all the key stages, from defining the goals of your community, through applying strategic models to support those goals and best practice policies and procedures. You’ll get a clear picture of what success looks like and how to measure your progress across the key metrics.

      Together, we’ll work through a tried and tested framework for establishing and growing a brand community, whether that’s on a platform you own or on a social network.

      What you will take away:

      • A structure for defining your community goals
      • A framework to create and execute your community plan
      • Tools and techniques for tracking and measuring your progress

      Who should attend:

      • Social Media and Community Managers
      • Brand Managers
      • PR and Marketing Managers
      • Customer Care teams

      Workshop agenda:

      • Defining the mission and goals of the community effort, and what success looks like
      • Applying strategic models to roadmap your community
      • Community management procedures, policies and guidelines
      • Content creation to build tribes
      • Key metrics and tracking progress

      Next dates:
      We run our workshops several times throughout the year. Select the month that suits you best and we’ll confirm the exact date very soon.

      26th April 2022

      Blaise Grimes-Viort, Online Community & Social Media Consultant.