52c Borough High Street London SE1 1XN

Submit CV

By supplying your CV to The Industry Club we are receiving personal data from you. We are required to hold and use this data in accordance with the General Data Protection Regulation 2016 and will ensure your data is processed in line with its requirements.

As you are supplying us your CV in the pursuit of a job we hold your CV for this purpose, which will include work on your behalf to find you the right job. We will hold your information for up to 6 years as we know that our candidates usually change jobs within that timeframe and that gives us the opportunity to advise you when suitable roles become available.

Our legal basis for this processing is something called Legitimate Interest, which means we believe you would be expecting to hear from us when we have relevant job opportunities to discuss with you. This is always done as a very personal, handpicked service. You always have the chance to request we delete your details. You can do this, and request any other information on how we process your data, by emailing: info@theindustryclub.co.uk.

Whilst we are pursuing a specific job role for you we will need to take some identity information, such as your passport details and other possible ID details. We do this in accordance with requirements placed on us by our clients to validate your identity and ensure your right to work. We will obtain your consent for this processing at the time we collect it.

If you would prefer we did not hold your details on record, further to a submission of your CV for a specific job, then please email us at info@theindustryclub.co.uk.

If you are intending on being engaged through a limited company, be it a personal service or umbrella company, then we provide this privacy information as matter of reference for you. Our basis for ongoing processing will be the contract between us and that company. You will need to ensure, independently, that you are comfortable with how your personal data will be processed as an employee of that personal service or umbrella company.

For full information of how we keep your personal data secure and on your rights, please review our comprehensive privacy notice, which is available here:
https://theindustryclub.co.uk/privacy/

Please note, that for the purposes of the General Data Protection Regulation, The Industry Club will be the data controller. The Industry Club is a trading name of The Work Club London Limited (Company number 07481831).

.

Submit Brief


THE ADVANCED ACCOUNT HANDLER: A STRATEGIC PARTNER

Discover how to make the transition from doer and brief-taker to thinker and brief-creator.

This one-day workshop delves deep into the secrets of the strategic client relationship. We explore the value of account planning and uncover the techniques that will help you become indispensable to your clients.

We also look at the balance between macro and micro level thinking and the importance of developing a single-minded view of your client’s end goal.

BOOK NOW

WHAT YOU WILL TAKE AWAY

  • Techniques to move from account “manager” to a trusted advisor and strategic partner
  • How to assess where your client relationship is currently
  • An overview of useful tools for moving you up the relationship value chain
  • A model for focusing your mind on your client’s end goal, strategies for getting there and tactics that support that goal

WHO SHOULD ATTEND

  • Senior Account Managers
  • Account Directors
  • Senior Account Directors
  • Group Account Directors

Course Outline

  • Why we create account plans
  • Who they’re for
  • What they should include
  • How often we should update them
  • How to make it valuable for you and your business
  • The brief: how to create one and maximise opportunities
  • The business: understanding your client’s and building on this understanding
  • The audience: developing a deeper understanding of our clients’ target audience
  • The customer journey: what can we add to our understanding of their behaviour?
  • The competition/comparators: understanding the wider world, marketplace and sector
  • The data/insight: how to use reputable sources to support our guidance and direction.

Training Dates

  • 08th
    Oct
    2020
  • 19th
    Nov
    2020
  • 11th
    Feb
    2021
  • 22nd
    Apr
    2021

How To Book

Workshop runs from 9.30am – 5pm
both online and at a central London location.

£495 + vat per delegate

BOOK NOW or call Melissa Smith on
020 7323 1966

Please note this workshop is not currently CPD certified.

Meet the Trainer

Polly Lygoe


Client Services Director & Coach

Polly started her career as an Account Exec and in the space of 5 years earned a seat on the board of the £10m turnover, 100-people strong independent digital agency, Reading Room.

In her 20 year career, Polly’s roles have spanned both client services and strategy and she has worked across integrated and digital agencies including Helpful Digital, Catch Digital and Wunderman; leading large scale accounts like BT Global, Selfridges, Nationwide Building Society and Škoda UK.

OUR OTHER WORKSHOPS

Project Management Workshop

This one-day interactive workshop delivers really immersive training for anyone project managing marketing projects. Using our process framework, a real case study and project documentation, attendees complete exercises at each phase of the project cycle from scoping to evaluation.

This problem based learning is a great method for project management training. We present a problem that needs a resolution – a key skill for any Project Manager.

 

Resource Management Workshop

In this unique, engaging and practical workshop you’ll learn how resource management can positively transform internal operations and improve profit margins.

If you want to add 10% to your bottom line, improve project health, drive staff retention, align your recruitment and training plans to your business pipeline then this workshop is highly relevant for you.

Content Production Workshop

Our one-day Content Production workshop with film at its core, provides attendees with a deeper understanding of planning, production and the delivery of filmed content plus the associated documentation to successfully manage legal business affairs. We look at all types of content from small-scale video productions to TV broadcast.

Taken by Industry expert Leila Bartlam, the workshop is perfect for anyone looking to add moving image production to their skill set.

Account Management: Advanced Basics Workshop

Our Advanced Basics workshop is an in-depth study of the successful client relationship – and how to control it.

We’ll take you through best practice techniques in account management and highlight the markers of a winning rapport with clients. Through interactive exercises, you’ll discover how to use your awareness of these signs to continually develop your relationships with clients and, where necessary, overcome the inevitable challenges in your day-to-day dealings.

The Crucial Role Of The Creative Brief Workshop

John Almond, author of “Where Have All the Big Ideas Gone? The critical role of the creative brief in producing great ideas,” demonstrates why a brilliant creative brief really matters.

Drawing on an eclectic mix of sources that includes The Sex Pistols, the SAS and his godson, John makes a compelling case for the creative brief and presents examples of great ideas that would never have been conceived without one.

Using interactive group exercises and real case studies, you will operate in teams, engage in debate and present your outputs to a judging panel that includes a guest speaker from an unexpected discipline.

Digital Delivery Workshop

Our one-day Digital Delivery workshop with user experience at its core, provides attendees with a deeper understanding of the digital delivery process, project methodologies and associated documentation to successfully manage a range of digital scopes of work, from small scale online advertising to more complex builds.

Alongside the delivery framework, the immersive workshop breaks down and explodes some of the myths of the digital world explaining the many acronyms that exist and understanding the make-up of the digital team.

Print Production Workshop

Our one-day Print Production workshop is hugely interactive. Using our print library, attendees have the opportunity to review and explore print formats, processes and finishes.

The workshop focuses on managing creative print Collateral, Press Advertising and Out of Home.

Finally our trainer works with everyone to write artwork briefs and print specifications using physical examples.