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Submit Brief


Content Production Workshop

Our one-day Content Production workshop with film at its core, provides attendees with a deeper understanding of planning, production and the delivery of filmed content plus the associated business affairs. We look at all types of content from small-scale social posts to TV broadcast.

Taken by industry expert Leila Bartlam, the workshop is perfect for anyone looking to add moving image production to their skill set.

BOOK NOW

WHAT YOU WILL TAKE AWAY

  • A step by step process for film production
  • Roles and responsibilities of the agency and production company
  • Scoping and developing budgets
  • Guidance on casting, music and intellectual property
  • Understanding and commissioning production companies
  • How to run ‘pre-production’
  • An overview of shoot crew’s roles and responsibilities
  • How to manage post production requirements and workflow
  • Essential production contracts and insurance – business affairs
  • Timetables and efficient production scheduling

WHO SHOULD ATTEND

  • Integrated Project Managers
  • Creative Producers
  • Content Creators
  • Community Managers
  • Social Media Managers
  • Social Media Producers
  • Production Assistants

Course Outline

  • An overview of content
  • Film project process – the key steps
  • Roles and responsibilities
  • Scoping
  • Budgeting
  • Pre Production
  • The Shoot
  • Post Production
  • Summary

Training Dates

  • 17th
    Nov
    2020
  • 04th
    Mar
    2021
  • 01st
    Jul
    2021
  • 14th
    Oct
    2021

How To Book

Workshop runs from 9.30am – 5pm
at a central London location.

£495 + vat per delegate

BOOK NOW or call Melissa Smith on
020 7323 1966

Meet the Trainer

Leila Bartlam


Content Production Trainer

Leila has worked in production since 2000. In this time, she has freelanced at CHI, Beattie McGuinness Bungay, Bartle Bogle Hegarty and VCCP, headed up film output at agencies such as iris Worldwide, Havas Worldwide London and adam&eve and held the MD role at edit facility Cut+Run. Leila’s work has won many awards, including Creative Circle, D&AD, British Arrows and Campaign Big.

Leila was part of the Havas management team behind Chivas’ multi-million pound Win the Right Way campaign featuring Chiwetel Ejiofor and Oscar Isaac.

Other clients Leila has worked with include John Lewis, Fosters, Phones 4U, Save the Children, Halifax and Google.

As a freelance producer and production consultant, Leila enjoys sharing her deep knowledge and vast experience with agency side producers.

MEMBER OF THE CONTINUOUS PROFESSIONAL DEVELOPMENT SERVICE

We are a member of the Continuous Professional Development Service – the holistic commitment of professionals towards the enhancement of personal skills and proficiency throughout their careers.

Accredited CPD training means the learning activity has reached the required Continuing Professional Development standards and benchmarks.

The learning value has been scrutinised to ensure integrity and quality.

The CPD Certification Service provides recognised independent CPD accreditation compatible with global CPD requirements.

On certified courses attendees will receive a Certificate of Attendance to attach to their CPD log as evidence of development once training is complete.

DON’T TAKE OUR WORD FOR IT

Azam Farooq

Assistant Producer

Freelance

Leila has been an amazing course leader. She’s got a wealth of knowledge that’s built up over years of experience. It’s been so refreshing to be able to ask questions to someone who has all the answers.
October 2019.

Ellie Thornton

Production Assistant

Mother

Workshop: Excellent
Content: Excellent
Trainer: Excellent

Enough said…
October 2019.

 

Adela Halls

Marketing Intern

The Industry School

The Content Production workshop is thorough, engaging and thought provoking. Leila is incredibly knowledgeable. It was a great opportunity to reflect on the work I have produced so far and it’s given me lots of ideas on how to produce better social content. I have already started to implement the learnings in my work.
October 2019.

Oli Kozlik

Production Assistant

Mother

Thorough, helpful, lots of handouts is great, thank you.
October 2019.

OUR OTHER WORKSHOPS

Project Management Workshop

This one-day interactive workshop delivers really immersive training for anyone project managing marketing projects. Using our process framework, a real case study and project documentation, attendees complete exercises at each phase of the project cycle from scoping to evaluation.

This problem based learning is a great method for project management training. We present a problem that needs a resolution – a key skill for any Project Manager.

 

Resource Management Workshop

In this unique, engaging and practical workshop you’ll learn how resource management can positively transform internal operations and improve profit margins.

If you want to add 10% to your bottom line, improve project health, drive staff retention, align your recruitment and training plans to your business pipeline then this workshop is highly relevant for you.

Account Management: Advanced Basics Workshop

Our Advanced Basics workshop is an in-depth study of the successful client relationship – and how to control it.

We’ll take you through best practice techniques in account management and highlight the markers of a winning rapport with clients. Through interactive exercises, you’ll discover how to use your awareness of these signs to continually develop your relationships with clients and, where necessary, overcome the inevitable challenges in your day-to-day dealings.

Account Management: The Advanced Account Handler Workshop

Discover how to make the transition from doer and brief-taker to thinker and brief-creator.

This one-day workshop delves deep into the secrets of the strategic client relationship. We explore the value of account planning and uncover the techniques that will help you become indispensable to your clients.

We also look at the balance between macro and micro level thinking and the importance of developing a single-minded view of your client’s end goal.

The Critical Role Of The Creative Brief Workshop

John Almond, author of “Where Have All the Big Ideas Gone? The critical role of the creative brief in producing great ideas,” demonstrates why a brilliant creative brief really matters.

Drawing on an eclectic mix of sources that includes The Sex Pistols, the SAS and his godson, John makes a compelling case for the creative brief and presents examples of great ideas that would never have been conceived without one.

Using interactive group exercises and real case studies, you will operate in teams, engage in debate and present your outputs to a judging panel that includes a guest speaker from an unexpected discipline.

Digital Delivery Workshop

Our one-day Digital Delivery workshop with user experience at its core, provides attendees with a deeper understanding of the digital delivery process, project methodologies and associated documentation to successfully manage a range of digital scopes of work, from small scale online advertising to more complex builds.

Alongside the delivery framework, the immersive workshop breaks down and explodes some of the myths of the digital world explaining the many acronyms that exist and understanding the make-up of the digital team.

Print Production Workshop

Our one-day Print Production workshop is hugely interactive. Using our print library, attendees have the opportunity to review and explore print formats, processes and finishes.

The workshop focuses on managing creative print Collateral, Press Advertising and Out of Home.

Finally our trainer works with everyone to write artwork briefs and print specifications using physical examples.