Resource Management -
Winning Together
Because great resource management isn’t one person’s job.
Too often, resource management is seen as little more than “human Tetris” — and has become the agency whipping boy when things go wrong. But done well, it’s one of the most powerful levers you have for your people, projects, and profits.
This workshop is about changing that perception — and making resource management a shared responsibility across the whole delivery team.
It’s not just down to the Resource Manager. Your client services, project management, operations, and finance teams all play a role in planning, prioritising, and using resources effectively. Together, we’ll look at what “good” really looks like, what informs the resources you’ll need, and the common challenges, mistakes, and watchouts that can get in the way.
Most importantly, you’ll learn how to work as one team — planning smarter, communicating better, and winning together at resource management.
Who should attend:
- Account Management
- Project Management
- Operations
- Resource Managers
- Finance Managers
Workshop agenda:
- Resource Management – the big picture
- What informs the resources you need
- Booking resource for your projects - considerations and watch outs
- Process, tools and tips
- Problem solving together
In-house workshop, run for your team and aligned to your challenges and objectives:
Date: By arrangement
Price: £2,600 for up to 18 people
Trainer:
Jo Petroccia, Resource Management Consultant, Trainer and Mentor.
NEXT SCHEDULED DATES
In-house Workshop
We run this workshop by request, in-house for clients and brands who have a team to train.
If you would like to discuss booking this course for your team, or if you have any questions about our wider range of training courses, give Jo a call on
+44 207 323 1966
or complete the form below and we’ll get straight back to you.
The Industry School Contact Form
Open versus In-house Workshops
Open:
Our Open Workshop format is one of the most powerful aspects of our training offer. With a maximum of 12 participants, these live online sessions create a focused, friendly environment where you can connect with peers from a mix of agencies and brands. It’s a rare and valuable chance to step outside your own team and talk to people in similar roles—whether that’s strategy, client services, creative, or digital—and realise you're not alone in the challenges you face.
The beauty of the format lies in the shared experience. You’ll hear how others tackle the same dilemmas you're up against, from tricky client relationships to evolving briefs or team dynamics. Ideas are sparked, confidence grows, and by the end, you’ll leave not just with expert knowledge from our trainers, but with a sense of connection to a wider creative community facing the same pressures and opportunities as you.
In-house:
Our In-house Workshops format is ideal for brands and agencies looking to upskill larger teams with training that's completely aligned to their world. Delivered either in person or online, these sessions are tailored to your business—your goals, your challenges, your clients. It means the content lands deeper, feels more relevant, and drives immediate impact.
Running a workshop in-house also creates a unique space for your team to learn together, tackle shared issues, and build confidence as a group. Whether you're looking to sharpen creative thinking, improve briefing, or strengthen client relationships, the sessions become a springboard for bigger conversations and lasting change. Plus, with the flexibility to choose the date, format and location, this is training designed entirely around you.
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THE INDUSTRY SCHOOL
The Industry School is a member of CPD and our core workshops are CPD certified (Continuing Professional Development) and all attendees will receive a certificate that is widely recognised and valued in the UK and Europe. It demonstrates a professional's commitment to ongoing learning and growth.
Our full range of in-demand courses covers:
Project Management for Marketing & Marketers
Agency Account Management
Content Production For The Screen
Resource Management
Finance Planning
Print Production
AI In Marketing
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